Branding - Facebook Development Opportunities Assignment

Branding - Facebook Development Opportunities - Assignment ExampleThis is chiefly because the craze of online media is increasing at a rapid pace as compared to others. Among many other favorable networking posts, face-book is one of the most renowned and prominent site. It helps in attracting a large array of customers towards the brand thereby presenting various feedback, comments and likes. As a result, an entrepreneur or marketer attains the facility of obtaining numerous customers from a maven site thereby amplifying the profitability and brand im epoch of the product among others. Other than this, the amount of investment all over onward motion or advertisement similarly gets reduced to a certain extent, which is quite worthy for an organization. And so, the direct of revenues and profit bank of the brand also gets enhanced to a significant extent thereby amplifying its confidence in the market. This is the prime reason for which, maximum extent of the marketers or en trepreneurs in todays age want to select online networking site Facebook for the promotion of their products or services. The report is presented in two lay outs. The first part depicts the strengths and challenges faced by the social networking site, face-book in this globe among others. Along with this, it also includes the threats and weakness faced by the site, due to extreme bargaining power of the buyers and extensive rivalry among the existing parties. On the other hand, the minute part resembles the planning part of the networking site, face-book. This part mainly reveals the need for repositioning of the site in the world(a) market among other contending site. Part A- Report Overview of Face-book In order to cope up with the challenges of economic meltdown, promotion or advertisement is the most essential requirement. This is because, by promoting the effectiveness or features of a product or service, large array of customers might be attracted towards the brand. As a res ult of it, the demand and profit margin of the product might get enhanced thereby amplifying the reputation in the entre segment among others. However, this might be possible only with the help of a social networking site, face-book. It is recognised as the most essential and reputed site used for promotion of the products or services in this competitive age. As, maximum extent of the individual desire to visit this site for attaining valuable information and ideas, that might prove effective in future. So, if a virtuoso product is elevated in this site, huge traffic might be attracted within a very half-size time frame as compared to any other advertisement media. Such a prominent foundation came into limelight due to the extensive efforts of Mark Zuckerberg and Dustin Moskovitz, Chris Hughes, Eduardo Saverin in the course 2004. Within next one year i.e. by the end of 2005, Facebook attained a user base of 1 million. And so, it became one of the prominent sites for the markete rs to promote their products or services. By doing so, the demand and brand value of the product or services might also be enhanced to a significant extent among others such as bing, Google +, yahoo, rediff etc. So, the importance and force of face-book enhanced to a significant extent as compared to others. Macro environmental Analysis of Face-book PEST outline is recognised as

Most Effect Strategies in Resolving Organizational Conflicts Essay

Most Effect Strategies in Resolving Organizational Conflicts - Essay ExampleTo make cross-border alliances, merger and acquisition (M&A) successful, Mintzberg et al. (2003, p. 258) explained that managers should be able to realize the organizational culture that strongly promotes team collaboration in order to increase the efficiency of a companys production output. The main social function of this study is to determine the trump out and approximately telling strategies that managers elicit use in resolving organizational conflicts. In order to address the main purpose of this study, a qualitative research study will be conducted in order to determine how managers croupe efficiently resolve organizational conflicts. Research Question What strategies should managers consider in order to implement effective conflict resolution in a newly merged company? Literature Review Employee affair is the voluntary employer-led initiatives that atomic number 18 designed to encourage a m ore active employee to participate in the chore organization (Caldwell, 1993). Guest, Peccei, and Thomas (1993) explained that implementing employee involvement could increase the level of employee commitment towards the business organization. As a result, managers can easily add the extra role to each employee without creating too much organizational conflict (Langan-Fox, Code, and Gray, 2002). by from building a stronger relationship amidst the top management and employees, establishing a two-way communication between the two groups could strengthen the flow of business processes and minimize operational errors (Eisenberg and Witten, 1987). Through open communication, managers can keep off the occurrence of unnecessary organizational conflicts since managers can freely communicate their ideas with the rest of the team members. Transformational leaders are committed to training the subordinates to become a leader in their own way rather than practicing positional authority (Barb uto, 2005). Therefore, managers should use effective leadership style in controlling and persuading employees to work together towards achieving the organizational goals. In case the organizational conflict arises, managers should negotiate with the customers, employees or business suppliers in order to carry on the stability of the business operations (Ertel, 1999). Research Methodology According to Bryman and Bell (2003), qualitative research methods emphasise on text rather than statistical data they argue that qualitative research method is the best way to gather and analyze data that will make the researcher determine strategies that managers consider when blueprint strategies that could effectively resolve organizational conflict within a newly merged company. In most cases, qualitative data generates a more detailed approach yet it does not imply military rating methods or set analysis. This study aims to determine the best and most effective strategies that managers can us e in resolving organizational conflicts. Target readers for this study include the CEOs, production managers, team leaders, sales managers etc.

Examining a chosen area of media law that relates to the processes or Essay

Examining a chosen area of media lawfulness that relates to the processes or business practices containd in magazine publishing - Essay ExampleThis paper aims at discussing the levels to which the law gives such individuals right to cover. This testament be in relation to the right and freedom given to the magazine newspaper publishers by the constitution. The intellectual post right is the right given to an individual to control any of his or her intellectual creations. Mostly ravishment of this right by magazine publishers through publication of these creations without the owners permission this may involve the inclusion of photographs a written work by individuals the on the public eye. If a magazine publisher chooses to use any person material without their consent, this would be termed as a violation of intellectual holding rights (Phillips & Firth 199984). Some of the victims of such violation are photographers, visual artists, and literal creations. If magazine publisher s would use images of works by famous photographers without their assent, they would be guilty of violation of this right. However, the magazine can endlessly use these creations by acquire in touch with the persons involves and getting either written or verbal assent for the use of these creations. another(prenominal) form of intellectual property right mostly abused by magazine publishers is the business deal secrets. The trade secrets include confidential breeding that a business or a person uses to get an profit over their competitors. This information might negatively involve the parties involved if the information gets to the public. A perfect counter of such an incident is one where maybe an artist had a formula or a air in which he came up with his work. If a magazine publisher publishes this information without the consent of the artist, then the artists privacy would have been invaded. The magazine publisher, however, has the right to print this information if the se cret of trade violated human rights in any way. The law protects individuals from exploitation just to some limit. Contract law is a section of law that is fundamental for the making of oral and written agreements. These kinds of agreements usually have an association with exchange of goods and services, money, and properties. It entails topics such as the reputation of responsibilities, limitation of actions, freedom of contract, privacy of contract, termination of contract and covers also agency relationships, commercial paper, and contracts of employment. In this case, the contract would involve the publisher and the public figure. Such agreement always involves information on the nature of co-existence between the two parties. Magazine publishers sometimes use information about some of the public figures to accompany up with some of their article. There are cases where the magazine publishers have an agreement of exclusion of some of the information. In such an incidence, it w ould be a breach of contract if the magazine publishers goes ahead and publishes the information The law of decry protects each and every person from defamation in whatever means. Libels refer to written defamation. This may obtain place if a magazine publisher decides to publish a story that defames. If it would be proved that the information on the publication is not true, then the publisher will be guilty of defamation. Defamation always takes place as a result of gossip or speculations. When this takes place, the victim usually experiences hatred, shame, disgrace, contempt or ridicule. In some cases, the victim can even experience all the mentioned outcomes. Victims of defamation however

The Assortment of Products in ACT II Case Study Example | Topics and Well Written Essays - 500 words

The Assortment of Products in ACT II - Case Study ExampleThe companion is goal oriented to keep their customers with constantly changing its brands as per the changing trends in the current securities industry situation. It ensures customers satisfaction and guarantees over its high-quality production. In order to be steady in the market its product prices atomic number 18 lower in the market (Kerin, Hartley & Rudelius, 2011). In addition, production of zero fat corns is among the strategies the fellowship has diversified into to reconcile to the current market.A number of channels of distribution arose for ACT II popcorn so that it could gather the preferred market and satisfy the various diverse needs of the consumer. A diagrammatic representation shows as below.ACT II popcorn can be distributed to the vendor machine on the first instance, and therefore the consumer can be able to get it. Secondly, it can be distributed to the vending machine and through the agentive role th e consumer can obtain the product. Lastly, the product can be distributed to the drug stores then the various vending machines unattached in the drug stores and via the agent the product is able to reach the destined consumer.The marketing strategy that the Conagra foods company should use is market segmentation. Market segmentation is the case in which the whole market is divided into galore(postnominal) market niche i.e. sm wholly markets which can easily be captured and controlled by the company. The pricing model should be from the small amounts in order to cover all the consumers. This strategy would help in the business neat a leader in distribution. The grocery mode of distribution is not able to cover all customers and so there should be a number of modes of distribution.A number of challenges accrue when there ar expansion and growth in the business. Foreign tastes, cultural differences, distance and trade regulations. Different consumers would have different tastes an d preferences in their life cycles. This is because of the civilization and their lifestyles. It can also be due to income levels.

Changing Workplace Culture through team leadership Research Paper

Changing Workplace Culture through group leadership - Research Paper ExampleWorkplace stopping point is a very essential gene in the success of organizations because it determines the levels of employee motivation, and performance thereby influencing organisational performance accordingly. It is in the least incentive of either organization to have employees that are unengaged and ill motivated because this inevitably leads to low organizational outputs. The organizational leadership culture, the system of unspoken norms and assumptions that govern how managers ope straddle, is unescapably a powerful and distinct element in the organizational culture. The fast changing and complex business environment today requires organizations to operate at a strategic position that matches the complexities and uncertainties presented to them to ensure sustained growth and success. In this regard, every organization needs to thoroughly valuate its strategic leadership culture as the first st ep in moving towards the establishment of a culture that powerfully steer the organizational goals and objectives against all odds in the business environments. ... This has led to the fire towards considering a change from the current bureaucratic style of leadership to team leadership to improve employee motivation, engagement, and productiveness while reducing turnover and attaining sustainability for the organization. Literature Review A considerable amount of research has been completed in validation of the relationship surrounded by organizational culture, leadership culture, and employee levels of motivation, engagement, productivity, turnover, and organizational sustainability. Largely, most of the literature gettable is consistent insofar as the subject is concerned, that leadership culture stoops organizational culture, and a complex interplay of these both factors is more likely to yield either positive or negative outcomes on employee motivation, performance and tu rnover. McGuire et al 2009 contends that organizations seeking to adapt to turbulent changes taking place in the fast paced complex business arena need a new kind of leadership capability to reframe dilemmas, reinterpret options, and to reform operations for sustainability (McGuire et al, 2009). Jones argues that inter-relationships between leadership team members and their behaviors with one another as well as with their staff have an influence in shaping the culture of their organizations (Jones, 2012). Corrigan et al (2002) examine the relationship between levels of transformational, transactional, and laissez-fare leadership and measures of organizational culture and burnout (Corrigan et al, 2002) leaders who rate themselves high in transformational leadership also rate their organizational cultures as transformational. Similarly, subordinates who rate their leaders high in